How to Write and Deliver an Attention Grabbing Story

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Chapter 1: The Art of Conversation
- Lesson 1: Who Should You Interview
- Lesson 2: Doing Your Homework
- Lesson 3: Finding Interesting Story Angles
- Lesson 4: Being Authentic
- Lesson 5: The 4Ps
- Lesson 6: People Magazine Interview
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Chapter 2: The Interview
- Lesson 1: The Art of the Conversation
- Lesson 2: Taking Notes
- Lesson 3: Dealing with Reps
- Lesson 4: The Various Types of Interviews and How to Finesse Them
- Lesson 5: Ice Breakers
- Lesson 6: The Art of Listening
- Lesson 7: Juggling the Balls – Even Jennifer Lopez Gets It!
- Lesson 8: Lessons for Working Moms from Anne Curry ...
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Chapter 3: Interviewing Famous People
- Lesson 1: Stars … They’re Just Like Us (Don’t Psych Yourself Out)
- Lesson 2: Establishing a Rapport
- Lesson 3: Asking Good Questions
- Lesson 4: Taking It All In
- Lesson 5: When Disaster Strikes
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Chapter 4: Writing the Story
- Lesson 1: Know What Works For You
- Lesson 2: Structuring for impact
- Lesson 3: Making the reader feel like they are in the Conversation
- Lesson 4: Time Pressures
- Lesson 5: The Final Note
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Chapter 5: After the Interview
- Lesson 1: Following-Up
- Lesson 2: Spreading the Word
- Lesson 3: The Thank You

THE ART OF STORYTELLING