Mastering The Social Media Mindset
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Course description

What Am I Going to Get From This Course?

  • Critical insights about how to connect, share and behave on the most popular social media platforms.
  • Tips and examples on how to scale on each of the social media platforms
  • Expert advice on how to build a following and community online
  • Valuable insight on how to manage your time on social media using various tools
  • An extensive breakdown of each social media platform and tips on how to be successful on each of them.

Who Is the Target Audience?

  • Individuals, entrepreneurs, startups or established businesses looking to increase their social media presence.

Included in your purchase...

27 Videos that feature expert advice on how to master the social media mindset.

12 “Cheat Sheets” that summarize the most critical parts of each chapter.

Elisa Camahort Page

Elisa Camahort Page

Co-Founder and COO, BlogHer

Elisa Camahort Page co-founded BlogHer, Inc. in 2005, and was its COO as it bootstrapped for two years, raised four rounds of funding, and ultimately achieved exit by acquisition in 2014. Elisa stayed on with the acquiring company, SheKnows Media, for an additional three years, eventually serving as Chief Community Officer and BlogHer Conference Program Chair.

BlogHer was a movement that created a market, becoming a national women’s media brand with 100 million web users, thousands of conference attendees, and >$30 million in annual revenue. In addition to owned and operated properties and conferences, the network grew to aggregate and curate 3000 publishers and 12,000 social influencers. BlogHer paid $36MM to those creators over the last five full years it was a standalone business.

Although Elisa worked across every business function as COO, she was particularly responsible for running every aspect of the conference line of business that was at the heart of the powerful brand BlogHer became, and in driving the company’s PR, market research and social media strategy and execution, achieving mainstream validation for a market the company itself was instrumental in creating, and often presaging industry changes. 

At the forefront of the social web revolution, BlogHer built value for women online. Through BlogHer’s community practices and Elisa's individual ones, she modeled how to build community, grow a business, support diversity in words and action, and defend transparency and civility as content, community, and commerce collide online.

While continuing to consult and advise start-ups and entrepreneurs, Elisa is now hard at work on her first book, soon to be announced, and to be published in Fall of 2018. 

Course Contents

27 Videos

12 PDFs

Course Curriculum

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