Course curriculum

  • 1

    Chapter 1: Joanna Coles - Executive Producer at The Bold Type & Former Chief Content Officer, Hearst Magazines

    • Lesson 1: What Drives Me

    • Lesson 2: Finding Your Passion

    • Lesson 3: The Art of Storytelling

    • Lesson 4: Creating the Unexpected

    • Lesson 5: Finding New Ideas

    • Lesson 6: Miley Cyrus "Coverjacking"

    • Lesson 7: When Readers Take Charge

    • Lesson 8: Cosmo Plugged/Unplugged

    • Lesson 9: Tips for the Next Generation of Working Women
  • 2

    Chapter 2: Kim Kelleher - Chief Brand Officer, Condé Nast

    • Lesson 1: Opportunities

    • Lesson 2: Being a Leader

    • Lesson 3: Brands No Longer Direct Consumers

    • Lesson 4: Looking for Talent

    • Lesson 5: Male Dominance in Media

    • Lesson 6: Staying Relevant

    • Lesson 7: Standing Out in the Workplace

  • 3

    Chapter 3: Betsy Lack - Head of Global Strategy, Snap Inc.

    • Lesson 1: Starting Career

    • Lesson 2: Working for a Media Company

    • Lesson 3: Creative Freedom

    • Lesson 4: Diversity in the Tech World
  • 4

    Chapter 4: Kristin Lemkau - Chief Marketing Officer, JP Morgan Chase

    • Lesson 1: Be True to Your Purpose

    • Lesson 2: Creative Campaigns

    • Lesson 3: Connecting and Staying Grounded

    • Lesson 4: Find Your Tribe
  • 5

    Chapter 5: Jeff Lucas - Head of North American Sales & Global Client Solutions, Verizon Media

    • Lesson 1: Creating Healthy Content for Women Brands

    • Lesson 2: How Women Influence Media Programming

    • Lesson 3: Protecting Young Women and Girls in Media

    • Lesson 4: TV Land Crossing Generations

    • Lesson 5: Engaging Social Influencers the Right Way
  • 6

    Chapter 6: Janet Balis - Global Advisory Leader, EY Global Media & Entertainment

    • Lesson 1: Career Journey

    • Lesson 2: Taking Risks

    • Lesson 3: Confidence

    • Lesson 4: Staying Relevant in the Media Industry

    • Lesson 5: The Time is Right for Women

    • Lesson 6: Networking and Multi-tasking
  • 7

    Chapter 7: Susan Credle - Global Chief Creative Officer, FCB Global

    • Lesson 1: Authenticity

    • Lesson 2: Gaining Strength in Crises

    • Lesson 3: Working with Creative People

    • Lesson 4: Starting in Advertising

    • Lesson 5: How To Tell a Story

    • Lesson 6: How Women Succeed In Media

    • Lesson 7: Mentoring

    • Lesson 8: Overcoming Shyness

    • Lesson 9: The Best Piece of Advice
  • 8

    Chapter 8: Alison Lewis - Former Global Chief Marketing Officer, Johnson & Johnson

    • Lesson 1: Supporting People from Within

    • Lesson 2: Put People at the Center

    • Lesson 3: See What's Possible

    • Lesson 4: Good Advice
  • 9

    Chapter 9: Carolyn Everson - VP Global Marketing Solutions, Facebook

    • Lesson 1: Embracing Social Media

    • Lesson 2: CEOs and Authenticity on Facebook

    • Lesson 3: Universal Truths about Women

    • Lesson 4: Advice

    • Lesson 5: Anything is Possible!

  • 10

    Chapter 10: Liz Kaplow - Founder, President & CEO, Kaplow Communications

    • Lesson 1: Connecting with Others

    • Lesson 2: Generosity

    • Lesson 3: Getting Started in PR

    • Lesson 4: Giving People a Chance to Shine

    • Lesson 5: Mentors

    • Lesson 6: Qualities of a Great Leader

    • Lesson 7: Stick Together!

    • Lesson 8: Using Modern Tools to Tell Stories

    • Lesson 9: What Makes a Great Company

  • 11

    Chapter 11: Janice Min - Co-President & Chief Creative Officer of The Hollywood Reporter-Billboard Media Group

    • Lesson 1: Advice to Millennials

    • Lesson 2: Finding Balance

    • Lesson 3: Finding Substance in the Superficial

    • Lesson 4: Glass Ceilings

    • Lesson 5: Honoring Female Executives

    • Lesson 6: The Joys of Work

    • Lesson 7: Listen to People

    • Lesson 8: Saving the Hollywood Reporter

    • Lesson 9: Story is What Matters Most

    • Lesson 10: What Makes a Great Journalist

    • Lesson 11: What Drives Me
  • 12

    Chapter 12: Nancy Dubuc - CEO, Vice Media

    • Lesson 1: What Makes a Successful Media Company?

    • Lesson 2: Diversity in the Workplace

    • Lesson 3: Learning to Work with a Team

    • Lesson 4: Mentoring

    • Lesson 5: Changing Lives
  • 13

    Chapter 13: Linda Boff - Chief Marketing Officer, GE

    • Lesson 1: Your Career is an Adventure!

    • Lesson 2: Mentors and Visionaries

    • Lesson 3: Staying Relevant

    • Lesson 4: Women and Empathy
  • 14

    Chapter 14: Nancy Weber - EVP, Meredith

    • Lesson 1: My Career Path

    • Lesson 2: Changes in the Media

    • Lesson 3: Memorable Moments in the Industry

    • Lesson 4: Mentoring

    • Lesson 5: Women in Leadership

    • Lesson 6: New Types of Media

    • Lesson 7: Who Inspires Me the Most?

    • Lesson 8: Best Advice