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Course Description

Course curriculum

  • 1

    Chapter 1: The Art of Retaining Customers

  • 2

    Chapter 2: Crafting a Customer-Centric Business

    • Lesson 1 - Cultivate Positive Interactions

    • Lesson 2 - Embrace Customer-Centricity

    • Lesson 3 - Accelerate Response Times

    • Lesson 4 - Harness Customer Insights

    • Lesson 5 - Strategies for Getting Reviews WorkBook
  • 3

    Chapter 3: Engaging Customers with Content & Events

    • Lesson 1 - Craft Impactful Content

    • Lesson 2 - Ignite Social Media Engagement

    • Lesson 3 - Elevate Connection with Live Events

    • Lesson 4 - Stay Connected with Email Magic
  • 4

    Chapter 4: Learning from Feedback & Reviews

    • Lesson 1 - Embrace Constructive Feedback

    • Lesson 2 - Solicit Stellar Reviews

    • Lesson 3 - Amplify Customer Testimonials

    • Lesson 4 - Chapter 4 Quiz
  • 5

    Chapter 5: Surprising & Delighting Your Customers

    • Lesson 1 - Delight with Unexpected Surprises

    • Lesson 2 - Exceed Expectations with Service

    • Lesson 3 - Pen Personalized Notes

    • Lesson 4 - Celebrate Birthdays With Your Customers

    • Lesson 5 - Upgrade & Enhance Experiences
  • 6

    Chapter 6: Designing Effective Loyalty Programs

    • Lesson 1 - Loyalty Programs that Inspire

    • Lesson 2 - Reward the Right Actions

    • Lesson 3 - Tailor to Customer Desires

    • Lesson 4 - Pick Your Perfect Platform

    • Lesson 5 - Enroll Customers with Magnetic Marketing
  • 7

    Chapter 7: Empowering Brand Advocates

    • Lesson 1 - Mobilize Brand Champions

    • Lesson 2 - Establish an Elite VIP Circle

    • Lesson 3 - Design a Winning Referral Program

    • Lesson 4 - Share Your Compelling Vision

    • Lesson 5 - Grant Exclusive Access

    • Lesson 6 - Communicate Early and Often

    • Lesson 7 - Applaud Customer Contributions

    • Lesson 8 - Chapter 7 Quiz
  • 8

    Chapter 8: Moving Forward with Retention Mastery

    • Lesson 1 - Forge Ahead: Your Next Steps

    • Lesson 2 - Retention Strategy Workbook

    • Final Assessment

    • Course Survey