Course curriculum

  • 1

    Introduction

    • Building a Resilient Personal Brand for the Liquid Workforce
  • 2

    Chapter 1: Building a Strong Personal Brand

    • Lesson 1: What is Personal Branding?

    • Lesson 2: Personal Branding for the Future Workforce

    • Lesson 3: Conducting a Personal Brand Audit

    • Lesson 4: Personal Brand Audit Interactive Workbook
  • 3

    Chapter 2: Crafting Your Brand Strategy

    • Lesson 1: Analyzing Your Brand Strategy

    • Lesson 2: Developing Your Personal Brand Essence

    • Lesson 3: Personal Brand Key Interactive Workbook

    • Lesson 4: Designing Your Content Strategy

    • Lesson 5: Establishing Your Distribution Plan
  • 4

    Chapter 3: Mastering Your Executive Presence

    • Lesson 1: Articulating Your Unique Value Proposition

    • Lesson 2: Three Pillars of a Powerful Presence

    • Lesson 3: Executive Presence Interactive Workbook
  • 5

    Chapter 4: Leveraging AI to Enhance Your Personal Brand

    • Lesson 1: Harnessing AI for Brand Development

    • Lesson 2: Top AI Tools for Personal Branding

    • Lesson 3: Resource Guide: AI for Property Selection & Task Efficiency
  • 6

    Conclusion

    • Shifting Your Mindset for Future Success

    • Final Assessment

    • Course Survey